To Inform, Inspire, and Empower
Jansen Electric provides expert guidance and resources to professionals who want to build and strengthen their marketing teams. We empower marketing leaders by aligning their vision with business priorities, setting goals, identifying resource requirements, and supporting the successful implementation of marketing campaigns.
“The pressure to prove the impact of marketing efforts is increasing, with 58.7% of marketing leaders reporting increased pressure from CEOs and 45.1% from CFOs. Marketing leaders make the case for marketing spending by proving alignment with business priorities and strategies, setting reasonable expectations about how marketing will influence returns, and explaining the impact of marketing spending overall. “
“The pressure to prove the impact of marketing efforts is increasing, with 58.7% of marketing leaders reporting increased pressure from CEOs and 45.1% from CFOs. Marketing leaders make the case for marketing spending by proving alignment with business priorities and strategies, setting reasonable expectations about how marketing will influence returns, and explaining the impact of marketing spending overall. “
How Our Program Works
Throughout the planning process, we’ll work with you to capture your vision, goals, and strategic objectives, producing annual, quarterly, and campaign-level plans that support all stakeholder interests.
This program can help you:
- Incorporate marketing fundamentals, including strategic planning, market research, customer experience, competitive positioning, and business reporting
- Apply principles of digital marketing, including search engine optimization, paid search, social media, marketing analytics, and lead management workflows
- Develop leadership skills in focused subject areas including business communication, team management, professional development, project management, and executive leadership
- Leverage market research and deploy effective innovation programs
Options for Every Organization
Jansen Electric’s certified program is accessible in three different ways:
Strategic Planning
A customized blend of strategic guidance and practical support for teams and individuals.
Planning Workshops
Workshops facilitate alignment around product launches, annual plans, and quarterly goals.
Certified Course
We offer a 12-week certified course in marketing operations management through MOSS School of Marketing.
Strategic Planning & Support
Throughout the engagement, participants will be provided with the tools and resources they need to support and document their marketing objectives.
Regardless of where they’re starting from, our aim is to equip and empower our clients to achieve greatness with their teams.
By investing in a stronger marketing approach, organizations can collectively:
- Enhance consistency and quality of marketing performance over time
- Increase trust in the marketing team and ecosystem.
- Ensure that your success can be replicated at scale, and documented for continuous improvement.
Our Clients
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